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The Final Copy of Ilon Specht

The Final Copy of Ilon Specht

2024·Movie·18m

Documentary

0.0 / 10

The Final Copy of Ilon Sprecht is an intimate deathbed account of the unsung advertising genius who coined L'Oréal's iconic "Because I'm Worth It" slogan in 1971, a four-word feminist manifesto that, against all odds, changed advertising forever.

Directed by
Ben Proudfoot
Original language
English
Released
10 June 2024

Where to Watch

Availability in the US · Subtitle and audio track data

Prime Video
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Last verified 2 Nov 2026